About MistScale
MistScale is the cognitive layer for game NPCs. Persistent memory, evolving mood, per-player relationships, and grounded reasoning, wired into a single platform for studios building worlds that feel alive.
Our vision
Every world should be inhabited by characters that grow with the people who meet them.
What we believe
An NPC that forgets is a stranger every session. Every interaction should change the character, the way it would change a person.
A character that invents lore breaks your world and your players' trust. MistScale NPCs answer from your canon, and admit what they do not know instead of making it up.
We build for studios shipping real games. SDKs, observability, and primitives that survive contact with production.
Founders
Eight years across Microsoft, Salesforce, and Walmart scaling cloud platforms that move tens of millions of messages a day. Now pointing that experience at MistScale: strategy, partnerships, and the infrastructure that keeps thousands of NPCs talking at once without breaking a sweat.
Backend engineer shaped at Deliveroo, Amazon (AWS OpenSearch PrivateLink), and Ecom Express. Built the MistScale brain end to end: the memory system that lets NPCs recognize returning players, the mood engine, and the grounding layer that keeps characters honest about your world.
Your first NPC is free and talking in five minutes.